Webinar [ID: 143]

ValueLinks 2.0 – concentrating on business models

ValueLinks is the name given to a systematic compilation of action-oriented methods for promoting economic development with a value chain perspective. The manual is used to enhance employment and business income of micro and small-sized enterprises and farmers by promoting the value chains they are involved in.

The manual is intended to be used by development projects and public agencies with focus on markets that offer most opportunities for the poor. The manual is currently being revised and GIZ team used the opportunity to present one specific module from the new updated publication. The concept of business models was presented to the participants. The presenters discussed the methodology of differentiating the value chain map and analysis into business models. Using the tool of “business model canvas”, the guide aims to determine business viability, profitability of investment and especially in agriculture, establish the link to farm economics. Furthermore the business model analysis is used to shape socially responsible models of enterprises. The implementation of business models approach was showcased through two practical examples – attiéké production in Burkina Faso and white rice in Nigeria.


Andreas Springer-Heinze | GIZ

Business model – A tool for analysis. July 2016

The presentation offers an overview of the new Module “Business Models” that will be featured in the revised publication Value Links 2.0. The Module was revised and updated, as experience has shown that the concept of business models is of extreme importance for value chain development. The presentation answers the question why we need to look into business models and shows two tools that GIZ uses while developing and implementing their projects – a business model canvas and financial analysis.


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