Our Work

Communications and Outreach Tools

Effective internal and external communications helps keep Platform members are up-to-date on key programmes, strategies and policies within the rural development and food security space, with informal opportunities to network and exchange knowledge.

Our Work

Communications and Outreach Tools

Effective internal and external communications helps keep Platform members are up-to-date on key programmes, strategies and policies within the rural development and food security space, with informal opportunities to network and exchange knowledge.

The Platform’s communications strategy aims to widen the recognition of the GDPRD, to increase donor coordination, influencing and knowledge around the thinking, policies and programming on agriculture, rural development and food systems. These communications products and tools are available here for everyone to be part of this outreach.

The Platform’s communications strategy aims to widen the recognition of the GDPRD, to increase donor coordination, influencing and knowledge around the thinking, policies and programming on agriculture, rural development and food systems. These communications products and tools are available here for everyone to be part of this outreach.

The Platform’s social media channels are its virtual windows into showcasing what it is, does and aim to achieve. Social media dialogues can increase public awareness of its members as a thought leaders in donor coordination and food security. This, in turn, furthers outreach for Platform activities and results to expand the network and knowledge base of its membership.
We are present on LinkedIn, Twitter and YouTube. Our social media presence continues to increase as part of the new communications strategy and action plan 2022-2025. Please follow and interact with us in the virtual space.
Elevator pitch
The Global Donor Platform for Rural Development is a vibrant partnership, advocacy and knowledge network of key donors focusing on food security and rural development.
Boilerplate
The Global Donor Platform for Rural Development is a unique group of key donors who come together to discuss, align and exchange knowledge around their thinking, policies and programming, focusing on agriculture, rural development and food systems. Since 2003, the GDPRD has strived for better donor coordination to accelerate change towards zero hunger by 2030.
Current membership includes 40 bilateral and multilateral development agencies, international financing institutions, intergovernmental organizations and foundations with numerous partners in the international development world.
Download the Platform outreach presentation here.
Every encounter with the Platform leaves an impression that is its identity or brand. This brand exists whether or not there is concerted effort to build one. Making sure this set of features and attributes accurately conveys the Platform’s identity and is consistent across all mediums is a key consideration in this communications strategy. Our brand can be used to achieve our strategic objectives.
The Platform should come across in all of its communications as:
  • A strategic influencer on food systems and rural development
  • A space to share knowledge and to network and convene, on the food systems agenda and to accelerate progress towards SDG2 and longer-term prosperity and sustainability.
Download logo files in PNG format:
The Communications Strategy 2022-2025 is built on a theory of change which was developed in line with the principles of the Strategic Plan 2021-2025. The overarching communications objective is clearly identified: Wider recognition of the GDPRD to increase donor coordination, influencing and knowledge around the thinking, policies and programming on agriculture, rural development and food systems. 
This provides the basis for identifying and planning communications opportunities and activities that lead to:
  1. The Platform and its members’ programmes, strategies and policies placed high on the rural development and food security agenda.
  2. The Platform as an effective and efficient space to promote relevant donor-led discussions and debates on agriculture, rural development and food security.
  3. The Platform as a community hub to promote the members’ common vision of rural development as key to achieving Agenda 2030.
This approach is in line with the Secretariat’s results-based approach.
Download the GDPRD Communications Strategy and Action Plan 2022-2025 PDF